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Revolutionizing Customer-Centric Marketing: Leadership Strategies for CXOs

27-FEB-2025

Key Topics Covered

  1. 01
    The Shift Toward Customer-Centric Strategies

    Understanding the evolution from product-centric to customer-centric marketing and its significance for business growth.

  2. 02
    Leveraging AI and Automation for Marketing Optimization

    How AI and automation enhance customer insights, improve targeting, and optimize marketing efforts.

  3. 03
    Building a Seamless Omnichannel Experience

    Integrating customer interaction across channels to ensure a consistent and personalized experience.

About The Speaker

Mr Amit Gujral is a marketing leader with over 28 years of brand and product marketing expertise across diverse industries. Known for his strategic acumen, he has played a crucial role in shaping go-to-market strategies, driving user acquisition, and optimizing customer engagement through innovative campaigns and digital transformation. As the former Chief Marketing Officer at JK Tyres, Mr Gujral enhanced brand value and market positioning. Prior to this, he held the same position at LG Electronics for over a decade, guiding numerous award-winning campaigns and successful product launches.

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